Qingming Festival free essay sample

Qingming celebration began from Hanshi Day (truly, Day with cold food just), a dedication day for Jie Zitui who was a loyal man during the Warring States Period. Qingming has a custom extending back over 2,500 years. Its birthplace is credited to the Tang Emperor Xuanzong in 732. In Tang Dynasty, affluent residents favored utilizing significant expense to hold costly functions in respect to their precursors. This head asked individuals to respect the predecessors on this day to maintain a strategic distance from extreme and waste. Since that time, Qingming Festival turned into an open day. Before, due to the familism, individuals would be somewhat sad on this day. For the most part, youthful and old would ask before the precursors, clear the burial places and offer food, tea, wine, chopsticks, joss paper adornments and drink to the predecessors. A few people, particularly ranchers, would convey willow branches with them on Qingming, or put willow branches on their entryways or front entryway. We will compose a custom exposition test on Qingming Festival or then again any comparable theme explicitly for you Don't WasteYour Time Recruit WRITER Just 13.90/page They accepted that willow branches help avoid the malevolent soul that meanders on Qingming. This day was likewise a beginning of the spring furrowing. Today, Qingming Festival has changed a great deal. The tragic climate abatement and there are more giggle and fun. In the wake of clearing the burial places, little children will fly kite on the grass and grown-ups like assemble to have a decent talk. This day is additionally a family day. Individuals will have a blowout with the entire family on this day and even discover some odd appearances. In certain spots, as seaside urban communities, the remembrance way changes a great deal also. Not any more consuming joss paper, not any more a heap of food, individuals simply convey a lot of bloom to communicate their respect to the withdrew in light of the fact that they give more consideration to express appreciation during his celebration. From old occasions to these days, Qingming Festival saw history of the Chinese. It is helping individuals the obligation to remember themselves, teaching the method of they live and in any event, influencing the profound quality of the general public. The local Chinese as well as the abroad Chinese peo ple group are keeping up their inceptions by praising this day. Regardless of how individuals change their demeanor, starting with one age then onto the next, this customary celebration consistently alerts us: recall the dutiful devotion and figure out how to be appreciative to the world.

Value Management

Q. 1 Using your rising information on Value Management (VM), basically evaluate the report and make recommendations with respect to how the VM study may have been run distinctively/all the more adequately. A Value Management report is the premise to an all around built undertaking as in all gatherings included or possibly influenced will be content with the ultimate result. It is crucial to comprehend and expand on the key angles that decide a worth administration concentrate so as to increase a pleasing end. Frequently these rules are met, yet nearly and with no due culpability, a few rules are regulated. The reasons for these critical blunders are frequently botches and once in a while deliberate anyway they significantly slant the discoveries and lead to unavoidable issues brought up later on. The Value Management Workshop Report, dated 26 November 2009, is centered around the Road and Traffic Authority’ (RTA) Mount Victoria to Lithgow Project. It joins a considerable lot of the techniques and procedures that are set out in a report titled Total Asset Management, September 2004, which has been created by New South Wales Government Treasury’s Office. This specific reports premise is esteem the executives rule. So as to develop a contention with regards to how the Mount Victoria to Lithgow Project workshop could have been run distinctively and all the more successfully I will compare these two reports. There are two fundamental models that will be centered around; the phases of a Value Management and when such stages ought to be started and pre workshop arranging and what it ought to contain. For a significant venture/program, a few Value Management studies might be required, for instance at the administration arranging stage, the idea advancement stage, at the development stage, at the activity and upkeep stage and, at last, at disposal’. (Worth Management rule, 2004) There is no doubt that the 6 significant phases of a venture recorded above require a Value Management Plan. In this specific occasion the idea advancement stage is the principle focal point of the RTA report. Idea improvement ought to incorporate the extent of the undertaking, what the task intends to accomplish and the general thinking behind such a turn of events. The general idea of this proposed task can be depicted as ‘light’ implying that the explanation behind endeavor an open framework venture, evaluated in abundance of $275 million barring the three stages remembered for the Mount Victoria segment, is somewhat hazy. It is expressed that ‘The expressway overhaul work that has just been finished [on The Great Western Highway] has prompted improved travel times for drivers and a more secure street condition for all drivers, people on foot and cyclists’. RTA: Mount Victoria to Lithgow Project, 26 November 2009) The New South Wales Governments intend to overhaul state streets, is in this manner a green light to create and redesign new streets as the RTA considers fit. There is no idea or notice of restoring existing framework, which would be apparently monetarily more advantageous and time effective. Albeit such a thought may have become quickly repetitive once expelled, there ought to have been adequate open door f or thought by all individuals from the workshop, which in truth there wasn’t. It is viable to direct pre workshops programs in a littler gathering to create issues that can be promptly brought up in the significant Value Management workshop. Distinguishing issues early instead of over the two days of the workshop will give coordinators and sub successively the individuals from the workshop the capacity to address and answer issues with applicable realities, current information and all the more critically straightforwardly. This would be a substitute of ‘ball park’ figures and expansive/expected answers that would have been advanced if pre workshop programs were not directed.

Knowing Your Audience When Choosing a Magazine Topic

Knowing Your Audience When Choosing a Magazine Topic There are as many magazines as there are special interests and nowhere is this more evident than the magazine racks of your local major bookseller. You can find magazines about gardens, magazines about guns, magazines about guns and gardens, and just about everything in between. So if youre a freelance writer, how do you get your foot in the door of an industry with such a wide variety of published topics and actually make good money at it?The answer is simple: find an audience you know well and write for them.Knowing your audience is one of the top qualifications for writing for a particular magazineâ€"right up there with being a decent writer. If you know the audience, everything concerning voice, tone and content will fall into place naturally for you.Below are the primary considerations you should make when choosing the audience for which you want to write, and the concepts you should keep in mind when choosing a topic, tone and writing style for that audience.DemographicsDemogra phics play a major role in many magazines success or failure. Without the right demographics in a publications readership, the magazine risks failure from the onset. Thats why marketers for the magazines advertising sales will be focusing on demographics before the magazines first issue even goes to print.Demographics concentrate on the age, location, marital status, income level, education level and even racial profile of the magazines readership. With ads targeting a particular demographic (for example, college-educated, professional, single African American women), the magazine can ensure that those ads reach the right audience through careful attention to content that will attract that demographics interest. Editors are less likely to accept content that might not appeal to the magazines readership for this reason aloneâ€"its truly all about money and it has to be. Without the ad sales to companies wishing to target a particular demographic, most magazines cant stay afloat finan cially. Its all a simple matter of numbers and audience appeal, regardless of how riveting your content might be.TrendsFocusing on trends within a particular demographic is a great way to determine the type of content the editor of a magazine would be most likely to accept and approve for publication. One easy way to do this is to find a magazine that contains ads and content focused on your own demographic, whatever that might be. No one is better aware of demographic trends than a person within that demographic, because you know what interests you and your friends. You know what your demographic is doing, talking about, tweeting about, posting about or passing time with on a day-to-day basis. That knowledge gives you the unique qualification of writing for your own demographic effortlessly.For this reason, many freelancers begin their search for publishing venues by querying the magazines they read, themselves. This puts you in a unique place of knowing the content and knowing the audience well, since you have been reading the magazine for some time and are familiar with the type of articles they tend to run.However, the downside to this is that focusing on a magazine with a large, established readership makes querying more difficult. Such magazine editors receive hundreds of queries per day and yours will inevitably end up at the bottom of a line of emails or a stack of mail that might not be answered quickly. A delay like that is enough to put the damper on any freelance writers dream of being published in a magazine, which brings us to the third point…Size mattersIf you take a moment to look at the magazines provided for free at local restaurants or grocery stores, youre likely to find a few upstart regional magazines that have a broader demographic readership base and are more willing to answer your query quickly. These smaller publications often pay freelancers a reasonable rate, although it might not be quite as high as the larger publications pay.If you are seeking a way to get published often and build a portfolio, however, the smaller publications are just the ticket. The editors running them are often more willing to hire local and a few feature assignments could easily turn into a steady gig writing a regular column or section for these types of magazines. The demographic focus is almost always broad (an audience within your region), so you already know what that audience wants to read.This should in no way keep you from querying the big guys. Youll still have the opportunity to focus on your dream of being published in a national or international publication, even if youre writing more for a small, regional one. In fact, if you go this route, youll have a lot more publishing credit under your belt when querying the larger magazines and a lot more experience with the process, allowing you to fine-tune your skills and eventually get published in the magazines you prefer.Grow with your audienceThe most significant factor you ll discover about choosing the right audience is that as a freelance writer, youll tend to grow with your audience if you focus on the right things. If there is a particular topic that your expertise particularly shines in, keep writing about that topic and submitting your writing to magazines, even the smaller, regional ones. If no magazine wants the article, start a blog and place those articles there, allowing it to be a sort of personal interest portfolio space for you that shows your most quality writing. Youll find that time spent writing those pieces is not wasted, regardless of where it is published, and you will start to gather a growing audience that is also interested in that niche topicâ€"even if its through a blog. This same audience will be anxious to read anything you write and isnt that the point of writing in the first place?

Information to Those Who Would Remove to America”

In the late 1700’s Benjamin Franklin wrote a document called â€Å"Information to Those Who Would Remove to America† it was a document that was a response to rumors that were floating around Europe during this time. Franklin was trying to let people know that America was not a land of the rich. It was a type of warning to the people of Europe that if they wanted to come here it was anything but easy, and things were not given out like hand outs. America at this time was anything but a simple place to live, it was a place that required hard work not to be well off but to survive. After the reader reads this document it will make you think about how hard it really was in America instead of what the Europeans thought. Franklin says â€Å"These are†¦show more content†¦The women then record these testimonies to their memory, because they have no writing system, and then instruct these lessons to their children (Franklin). Franklin then compares this structure to the House of Commons in England, where people are often yelling and causing disorder. This illustrates how the people that are called â€Å"savages† are more civil than the British. This means that the Native Americans are actually noble people and not savage. Benjamin Franklin’s Remarks Concerning the Savages of North America, is a message that people should view the Native Americans with respect and not view them simply as savages. The Native Americans have customs and traditions that are just as polite if not more than our own. Franklin also points out that some of the hatred against the savages is based on ignorant prejudice, because the people simply do not know the culture of their people. Since Native Americans were first called Indians by Christopher Columbus, it shows how littler the British really knew or cared to understand about the people they conquered. Benjamin Franklin is showing respect to the Native Americans by saying they are civil in their own way (Franklin). In conclusion, Benjamin Franklin is saying that the savages are just as civil as other cultures and they should not be viewed as less than themselves. This is important at the time it was written because the American colonies had freed themselves from British rule and Franklin wasShow MoreRelatedInformation to Those Who Would Remove to America Essay911 Words   |  4 PagesInformation to those who would remove to America By: Benjamin Franklin At a time of hardship and human progression in North America especially in the 1700’s one name specifically shines out amongst all others. That name is Benjamin Franklin; a visionary inventor, politician, and true American hero. In the late 1700’s, precisely 1784, Benjamin Franklin wrote an informative essay titled, Information to Those Who Would Remove to America. It was printed out as a pamphlet for people in EuropeRead MoreInformation To Those Who Would Remove To America Essay886 Words   |  4 PagesInformation to those who would remove to America By: Benjamin Franklin At a time of hardship and human progression in North America especially in the 1700’s one name specifically shines out amongst all others. That name is Benjamin Franklin; a visionary inventor, politician, and true American hero. In the late 1700’s, precisely 1784, Benjamin Franklin wrote an informative essay titled, Information to Those Who Would Remove to America. It was printed out as a pamphlet for people in EuropeRead MoreA Model Of Christian Charity, By Herman Melville1659 Words   |  7 Pages1630 sermon, â€Å"A Model of Christian Charity,† but Benjamin Franklin describes in his 1784 essay, â€Å"Information to Those Who Would Remove to America.† Delano hails from the city of Duxbury in Massachusetts and in 1799, he sets out with his crew on another voyage where they encounter a Spanish vessel that has been seized by the negro slaves on board (Melville 35). Delano is a hardworking, self-made man who believes in Christian charity. The ideals Melville wrote about, such as hard work, honesty and ChristianRead MoreAmerican Ideology By Benjamin Franklin1084 Words   |  5 Pagesarrived in America, American ideology began to form and has expanded since. American ideology simply canno t be described in a mere few words, but in Benjamin Franklin’s â€Å"Information to Those Who Would Remove to America† and Washington Irving’s â€Å"Rip Van Winkle† utility plays a part and impacts the building up of American ideology by not only forming the basis for success in the colonies, but even in the present day. In Benjamin Franklin’s â€Å"Information to Those Who Would Remove to America,† FranklinRead MoreHow Much Are Americans Hiding?1690 Words   |  7 Pagesdays it is hard to hide any personal information.   It is as easy as searching a person’s name in Google to find out any information needed about a certain individual. This allows any records to be available to be seen online, and a person’s past to remain apart of their future, or their internet search. Europeans on the other hand, can hide whatever they want on the internet with the â€Å"right to be forgotten,† requesting Google to take off any unwanted information from their search engine at any timeRead MoreShipping American Jobs Overseas Essay1021 Words   |  5 PagesShipping American Jobs Overseas Did you know that â€Å"the nation has lost more than 2.5 million manufacturing jobs and more than 850,000 professional service and information sector jobs, due to overseas shipping since 2001? (Aflcio)† It is clear to me that some big business companies don’t value the protection of employees very highly. By some big business, ill single one out and state that Goldman Sachs has shipped approximately 500,000 American jobs overseas in the past few years. That’s about halfRead MoreEthics in Corporate Communicatons Essay1137 Words   |  5 PagesCode of Ethics – Assignment 2 Andrea Denette March 18, 2015 Integrated Corporate Communication, Comm 3010 Paul Lindsley, M.A., ABC The word ethics has many definitions depending on who you are speaking with and if it is business related. One person may tell you that ethics has to do with what is right and wrong. Another may say it has to do with that law of the land. In fact there are many interpretations and definitions for ethics. In Corporate Communications there is a totally differentRead MorePortable Personal Water Filter is an Essential in Todays Home1250 Words   |  5 Pagesa privately held company and therefore the financial information is unavailable. (aquamira.com/consumer) The H2O Survival Straw is compact and light weight with an overall length of 6.25 inches and a weighing in at less than two ounces. The filtration technology is a two stage hierarchical filtration system and a third layer attachment for turbid water with the ability to filter out particles larger than .01 microns. The Survival Straw removes things such as: bacteria, protozoa, cysts, algae, sporesRead MoreThe Field Of Community Mental Health890 Words   |  4 Pagesmental health, where the concept of, â€Å"a job for life† is a ridiculous one. I completely understand that most of those who work in education would consider my previous statement a form of blasphemy, however I still attempt to take up and support my position. The history of education reveals that tenure held a much needed place in the development of education in general. Anyone who understands history at all can imagine a teacher or professor being exiled, ridiculed, or even killed for speakingRead MoreStudy Strategies For Health Education876 Words   |  4 Pagesreluctant to provide personal information regarding their health care, which hinders them to participate in health programs. The focus in the clinical practice would be to reduce health care disparities and address the barriers that affect the individual’s health care outcomes. The most important strategy to promote health education is to be culturally sensitive, which includes as a clinician to have knowledge with social-cultural, religious, healthcare issues, and remove barriers that impede the

Alzheimer s A Progressive Disease - 865 Words

Imagine greeting your grandparents and being met with a blank stare. Visualize your father struggling to recall how to dress himself. Picture your own mother asking for her parents who have long since passed. Try to envision the expression on your parents’ face as you tell them that they can no longer live at home alone. Now picture yourself in their place: gradually losing your freedom, your memory, and your very own identity. Alzheimer’s is a progressive disease that slowly destroys the brain’s function of memory and cognition. Eventually, it terminates the person’s ability to do everyday tasks and requires the person to be under around-the-clock care. Alzheimer’s disease is named after Dr. Alois Alzheimer. In 1906, Dr. Alzheimer†¦show more content†¦Medical professionals often use the three stage Alzheimer’s disease model to simplify the complex disease. Stage one of Alzheimer’s disease is classified as the mild and early stage. After initial diagnosis, a patient has entered this first stage. The changes that occur during stage one are simple but are a huge red flag that the symptoms will progressively get worse. A patient in the mild stage has frequent memory loss. The memory loss a patient experiences is not simply forgetting where their keys are, but routinely putting the keys in places where they do not belong, such as the refrigerator or dishwasher (â€Å"Alzheimer’s Disease†). Stage one also causes patients to ask the same question over and over because they are unable to form a memory about previously asking the question. A patient in the mild stage of Alzheimer’s also begins to develop mild coordination problems and mood changes. The patient has difficulty with the simple task of holding a pen and writing. The mood of a person at this stage is frequently what psychiatrists term a flattening of affect and withdrawal (Reisburg). This means the person becomes less emotionally responsive. The patient’s change of mood is partially due to their denial of brain changes because it is too painful for them to handle their own

The Ethics Of Outsourcing At Mattel Free Essays

In addition, this article will address how corporate culture played a role in the decision to outsource the manufacturing process to facilities, which were not following legal standards. Keywords Matter, corporate culture, ethics, Fraud, product safety. JELL Classification MIM. We will write a custom essay sample on The Ethics Of Outsourcing At Mattel or any similar topic only for you Order Now BRB / BRB / Introduction / Corporate culture is defined as the shared values and / beliefs of individuals within an organization (Statistics / and Satanist, 2009). Corporate culture is an important / span classmate/acceptances to examine when researchers attempt to explain unethical behavior within an organization. Previous research in the area has primarily focused on the positive aspects culture that is related to firm performance (Deal and Kennedy, 1982 Peters and Waterman, 1982 Dimension, 990). It is also important to considerer/ BRB / that the corporate culture can have negative impact knob / a firestorms operations if the culture supports unethical and / illegal activities. This study examines how one company, Matter, developed a culture which allowed the unethical and illegal actions of its suppliers to negatively affect its operations. R / BRB / fixated only on the low price of production of the Chinese suppliers. By allowing the quality standards to drop to potentially dangerous levels, Matter manageress / focused only on their own self-interests since their / pan classmate/spermatozoon was directly linked to the financial performance of Matter. Therefore, Matter managers ignored potential safety issues with the production of the toys in China since lower levels of production orb / BRB / higher costs per unit would have a direct impact knob / their total level of income for the year. As a result, Tiber / does not matter whether the lack of quality controls / were deliberate or not. Since Amateurism’s name goes knob / the final product, its managers were accountable forbs / the actions of their suppliers (Hegiras and Sims, bribe / Shanghaiing and Vital, 1990 Granite, 2003). BRB / 1. The first recall of toys / In 2006, 75 percent of all toys manufactured worldwide came from China. Within China, one province, Gudgeon, is the location of 5,000 of Chinaware’s 8,BRB / span classmate/Spartan manufacturing plants. It is estimated that 1. 5 million workers are employed in Gudgeon toys manufacture (McLeod, 2006). Matter makes approximately 65 percent of its toys there. The corporation states tabor / BRB / it demands that the toys that are outsourced to other / manufacturers must comply with the safety standards / established by Matter. Raw materials that would beer / used by an outsourced manufacturer are first sent Toby / the Matter control facility in order to verify they matter / all safety standards. Matter has been manufacturing inborn / China since the first Barbie was made there in 1 959. BRB / The corporation has developed a number of longer / standing relationships with China manufacturers,BRB / which may have lead to more relaxed monitoring and / control of its operations (Story, 2007). Furthermore,BRB / Matter was a major customer for these suppliers, so Tiber / should have absolute control over the manufacturing / recess as it relates to the level of quality and compliance with government regulations and standards. However, Amateurism’s top level managers appeared to beer / BRB / On August 1, 2007, Matter had to recall almost 1. BRB / million toys that were made in China. Over 80 toys / contained potentially dangerous levels of lead in thebe / paint on the toys. A long time supplier of Matter had / span classmate/spanked non-approved paint pigment which violated Amateurism’s and the toy industriously standards (Bugaboos, 2007). On August 2, 2007, Matter issued a press release in which it explained its course f action to correct the problem. Matter worked with the U. S. Consumer Product Safety Commission and other regulatory agencies around the world to pull the toys off the shelves and halt the distribution of any toy that contained the unacceptable levels of lead. Robert Cocker, Chairman and CEO stated that liquored apologize to everyone affected by this recall, especially those who bought the toys in questioningly realize that parents / BRB / trust us with what is most precious to atmospherically / children. And we also recognize that trust is earned. R / Our goal is to correct this problem, improve orb / yester and maintain the trust of the families tabor / have allowed us to be part of their lives by acting / responsibly and quickly to address their conquistadors / (Matter, 2007). BRB / Sarah D. Satanist, Peter A Satanist, 2010. BRB / This recall was despite the fact that Matter was rabbet / of the potential lead hazard at least a month earlier,BRB / BRB / Problems and Perspectives in Management, Volume 8, Issue 4, 201 For / BRB / when one of the European retailers that sold Matter / products in early July discovered lead in some of its / toys. On July 6, 2007 Matter stopped production inborn / he factory, which they believe was the origin of thebe / lead paint. Commenting on the supplier using thebe / lead paint, CEO Chart stated that this was a supplier which had worked for Matter for 1 5 years and lectureships question somebody that just started making toys/ span classmate/sponsor slithered understand our regulations, they understand our program, and something went wrong. That Herodotus. It is a requirement established by Matter that those outsourced factories making Matter toys must use paint and other material from certified suppliers. As a result, Matter was not sure whether the manufacturer bustiest paint from bar / BRB / supplier who was not certified or whether the leader / paint came from a certified supplier. In 2007, BRB / percent of Amateurism’s total revenues were based knob / the toys that were manufactured in their 11 factories in China which they owned and operated (Story, AAA). BRB/ 2. Why lead painter / Lead is added to paint in order to increase thebe / span classmate/spanked in which the paint dries, to increase the durability of the paint and to enhance the ability of the paint to resist moisture which could cause corrosion (Wisped). Lead paint is also easier to apply on hard reface and can produce a richer / BRB / color than paint without lead. The net result is tabor / lead enhances how the paint is used in the production process, but the lead is not allowed to be added to the paints. Therefore, paint in which leader / has been added is sold ATA Custodianship’s price of ennobler / third of the cost of paint that does not include leader / (Barbara, 2007). BRB / Matter had allowed the local suppliers to implement their own safety testing which resulted in the shipping of tainted toys from the factories in China / to children around the world. The suppliers had / darted to use cheaper paint which contained leader / to reduce manufacturing costs. The supplier tabor / made the toy Lee Deer Industrial Company was / investigated by the Chinese Government for its / role in the use of tainted paint. The supplier stated / that it was cheated by its own paint supplier, whoop / sold Lee Deer Industrial the paint which included / the lead. Lee Deer Industrial claimed that they were / not aware that the paint was contaminated wither / span classmate/spangled (Zamias and Casey, 2007). The Chinese government banned Lee Deer Industrial from exporting any more toys until a full investigation was completed. The net result was that Lee Deer Industrial had to stop its operations, which led to the suicide offer / BRB / its founder Ghana Shogun. Amateurism’s response in bar / press release to the suicide was that liquored were / BRB / troubled to hear about this tragic encephalitis is bar / personal misfortune not a corporate event. Any losses / of life is a tragedy and we feel for the family during / this difficult timorous (Cody and Joe, 2007). BRB / 3. The second recall / On August 14, 2007, Matter issued a second major / recall of toys manufactured in China. The seconded / call include additional toys made with paint contaminated with lead as well as millions of other toys which have magnets which could become loose and / could be swallowed by children. An estimated / 436,000 toys were being recalled due to lead painter / An additional 18. 2 million magnetic toys were being / recalled after reported injuries and death of children / span classmate/Spanish had swallowed the magnets after they had become loose from the toy. Matter stated that the magnetic toy recall included 63 different varies of toys including such well known brand names as Pillory / Pocket, Batman, and Barbie. The lead paint recalled / toys included brand names such as the characters offer / Sesame Street, Dora the Explorer and Disingenuous Carobs / (Story and Barbara, 2007). The senior vice-president of worldwide quality assurance at Matter, Jim Walter, stated that Matter had ldquostrengthenedrdquo its / three-point check quality system to ensure that toys / with lead would not enter the marketplace. Thebe / three point system includes verifying that only certified suppliers of paint will be used to manufacture the toys, a mandatory testing of every batch of toys / produced, the tightening of quality controls including random inspections during the manufacturing process and the testing of every production run offer / completed toys (Barbara and Story, 2007). As was / the case with the first recall, a subcontractor was / used to supply the paint to Amateurism’s contractor inborn / China. Hong Lie Dad supplied the paint to Early / Light Industrial which was not aware that the painter / had been contaminated with lead. Early Light had / been a contractor for Matter for 20 years. Matter / had used between 30 and 50 contractors in China / and many subcontracted out part of the production / process to a subcontractor. Lee Deer, the contractor / of the original Matter recall lost its license to export and subsequently went out of business (Story and Barbara, 2007). Lee Deer had been a Matter / contractor for 15 years. R / Matter executive vice-president for worldwide operations, Thomas Deflowers, stated that Matter realized that there were continuing rising costs offer / production in China which was squeezing the profit / margins of the Chinese manufacturers. He stated / that Solution the last three to five years, yourselves seen / labor prices more than double, raw materials prices / bubble or transplanted think that thereabouts a lot offer / pressure on guys that are wo rking at the margin Toby / try and save moneywort. However, Deflowers stated / that Matter does not take the blame for putting / downward pressure on the pricing of the toys despite the rising manufacturing costs. Quoin, absolutely endothelial insist that they continue to use certified / paint from certified vendors, and we pay for that,BRB / and horsepower perfectly willing to pay for deathward (Story,BRB / 2007). It was during this time period that the Consumer Product Safety Commission (COPS) excused Matter of not following the mandated requirement / to notify the COPS within 24 hours after the company has made a decision to recall any products. Amateurism’s CEO, Robert Cocker, admitted that Matter / did not follow the COPS requirement because thebe / should have the right to discuss the problems on BRB / their timetable because the 24 hour time limit sibs / unreasonable. The COPS had already fined Matter / twice since 2001 for knowingly withholding information regarding products that could create loquaciousness risk of serious injury or deathtraps (Casey and Passport, 2007). . The third recall / span classmate/Spanish following day, September 4, 2007, Matter announced their third major recall. It was recalling approximately 775,000 toys with lead paint which included a number of Barbie accessories. Amateurism’s CEO, Robert Cocker, stated that Sequoia apologize again Toby / BRB / everyone affected and promise that we will continue Toby / focus on ensuring the safety and quality of our distributors / (Casey, 2007). In a letter to The New York Times,BRB / Cocker commented that liquors a father of four, I amber / intimately aware of the expectations of parents. Thebe / ant safe toys, and they want assurances that those / toys have been tested to make sure that threescore safe. R / Currently lead paint is topmost on apparentness minds. Birr / want parents to be assured that we are taking action heliport toys are overwhelmingly safe. To date, our lead-related recalls of toys produced in the past BRB/ span classmate/ expansions represent less than half of 1 of our production. Iroquois rather the number was chroniclers was a young man growing up in suburban Chicago, my fath er encouraged me to earn his trust through my actions rather than just talk about what I was going to do. Today, tell my children locoweeds, not wordbooks. And it sibs / BRB / on this principle that Matter will move forward. Weber / will earn back your trust with our deeds, entrust wither / our wordbooks (Cocker, 2007). BRB / On September 1 8, 2007 a subcommittee of thebe / United States Congress announced that some of thebe / toys Matter had recalled contained 180 times thebe / allowable levels of lead in the paint. Therefore, upper / to 1 1 percent Of the paint was lead or 110,000 parts / per million. The federal law in the United States / allows only 0. 06 lead or 600 parts per million inborn / paint (Resoundingly, 2007). R / span classmate/spoon September 21, 2007, Amateurism’s executive vicissitude for worldwide operations, Thomas Deflowers, apologized to China for harming the reputation of the toy manufacturers in China for the 17 million toys Matter recalled in 2007 not because of lead paint but because of flaws in the design of some offer / BRB / their magnetic toys. Deflowers commented tabor / liquated does not hold Chinese manufacturers responsible for the design in relation to the recalled magnet destroyed (Story Bibb). By admitting to a design flaw,BRB / Matter could face numerous product liability lawsuits / y biblically announcing a product defect. Debonairness’s apology included taking full responsibility for the problem with the magnetic toys liquated takes / span classmate/spoonful responsibility for these recalls and apologizes personally to you, the Chinese people, and all of our customers who received the dessertspoonful’s important for everyone to understand that the vast majority of those products that we recalled Were the result of a designer / BRB / flaw in Amateurism’s design, not through a manufacturing / flaw in Chinese infrastructure’s (Casey, Zamias and / Passport, 2007). The Chinese product safety chief, Libra / Changing, reminded Matter that liquidation large part offer / your annual profitableness from your factories inborn / Chancellorship shows that our cooperation is in thebe / interests of Matter, and both parties should value orb / cooperation. I really hope that Matter can learn lessons and gain experience from these incidents and that Matter should improve their control masqueraders / (Olsen, 2007). BRB / 5. The consequences of the recall / In October 2007, shareholders filed a lawsuit against / span classmate/supplemental for withholding timely announcements of recalled products. The lawsuit alleged that top management at Matter produced misleading financial statements since they were PRI; to potential recall notices and yet did not make them known biblically until / BRB / months later. The lawsuit claimed that this has been bar / general practice at Matter for years. In addition, thebe / lawsuit charged Matter with breaching its fiduciary / duties by not abiding by the consumer protection laws / including the 24 hour notice statue. In addition, thebe / lawsuit claimed that executives at Matter were involved in insider trading by selling 33 million of Matter stock before the announcement Of the recalls / came public (Tab, 2007). In October 2009, Matter / settled a consumer class action lawsuit for over BRB / million to pay to consumers, who had purchased thebe / toys containing the lead paint. The settlement willow / resolve 22 lawsuits that were filed against Matter and / its subsidiary Fisher Price and major retailers on behalf / of the millions of families who had bought Matter / products that had been recalled (Anderson, 2009). BRB / Therefore, it appears that the quality issue was deliberately avoided by many employees within Matter. This 181 BRB / BRB / supports the view of Miller and Thomas (2005),BRB / ho state that peer pressure of colleagues would / support and reinforce unethical behavior even if Tiber / is in violation of the individualism own personal / code of ethics. The net result of a corporate culture / that support unethical actions was that the employees, which developed, maintained and supported this type of culture would not be penalized for their / actions. The top level executives at Matter were / only indirectly Goddaughter’s for their actions since thebe / continued to assign blame to the suppliers. It was / only after extreme pressure from stakeholders suburb / s the United States government, the customers and / the media that Matter finally Idquoadmittedrdquo that thebe / would take some responsibility for the unsafe toys. R / Bass and Streamside (1999) propose that top leveler / executives can manipulate the beliefs of their subordinates into believing their own altered state of reality. This could explain, in part, why it took sobs / long for Matter to react to the claims made by its / stakeholders. BRB / Conclusions / This case highlights a number of important concepts / related to unethical behavior within corporations. BR B / The actions by the top executives at Matter supporter / span classmate/Spanish belief that unethical actions influence the corporate culture of the firm. Through, the use of group norms at Matter, unethical behavior was not discouraged by top level managers and was actually / BRB / supported by the actions of the managers and their / lack of action with their suppliers. As Terrine,BRB / span classmate/sportsman and Brown (2000) state, top level executives must be both a moral person and a moral manager in order to develop an ethical leadership role within the firm. How to cite The Ethics Of Outsourcing At Mattel, Papers

Expecting Misadventures free essay sample

Before I could even read, I was read to. When I was young, my dad seemed determined to introduce me to the fantasy and sci-fi that hed loved in his youth (and I mean die hard fantasy and sci-fi. Those thousand-page novels with a few dozen books in the series that have their own mostly-abandoned section in your local bookstore). I never complained; I was interested in the imaginary, as all children are at that age. So, through his lengthy bedtime stories, I met the reluctant little hero of The Hobbit before I was old enough to connect with any real people. Bilbo Baggins, the mostly humble hobbit who styles himself adventurer extraordinaire, treasure-hunter, ring-winner, Luckwearer, and other riddlesome titles when facing the terrible dragon Smaug, sparked my love of fantastic adventures and danger. I hated him. Granted, hated is probably too strong a word to describe my initial feelings towards Bilbo. We will write a custom essay sample on Expecting Misadventures or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Though I couldnt make the distinction at the time, my childish scorn actually sprung from a rather intense case of jealousy. That ungrateful little man! I remember thinking as my dad read me that nights chapter of the hobbits adventures. A wizard comes to hand him the adventure of a lifetime, and he only complains and wants to go home! What a wimp! And then I started writing. It wasnt a coincidence that my sudden passion for creating worlds of my own struck me during that first reading of The Hobbit. I craved the adventure that I could never really practice in the real world. I wrote with an egotistical notion that I could one-up Bilbos adventures, assume the gung-ho attitude that I foolishly believed should be the persona of every hero character. If it was his reluctance that irked me, it was my own enthusiasm that drove my plots. Through the eyes of my characters, I learned about love and hate, and the grey area which connects the two. Ive died a thousand times (in increasingly dramatic and heartbreaking fashions), destroyed the world, and saved it again. Ive been the wise teaching the foolish and the foolish taught by the wise. Ive survived soul-shattering moral conflicts, transforming from Average Joe to hero, to villain, to layabout, then back again to paragon. I cant quite explain my own personal growth to someone whos not a writer. That person often views my through-writing experiences with skepticism, claiming that I cant possibly know about weighty matters, especially those of the mind, unless Ive experienced them firsthand. I disagree. There are two ways to really experience something. The first is experience it in actuality; the second is to experience it through writing. A friend or an elder who reads my work often asks me how I know so much about love or Times Square or the behavioral patterns of an angst-ridden teen. After a shrug, my answers always the same: Ive written about it. After all, fiction isnt the art of telling lies. It is the art of telling the truth in a dramatic (albeit exaggerated) fashion. At some point in my process of becoming a writer, I went back to reacquaint myself with Bilbo Baggins. Although I remembered the story of The Hobbit (how could I forget!), the details had faded from my memory, and I had the privilege of reading the book again for the first time. He and I are now on pretty good terms. I respect his transformation from respectable hobbit to clever hero. Ive mimicked his internal journey once or twice through my own characters and found it pleasantly satisfying to write about. And Ive gotten over my childish jealousy of his misadventures (between all my characters, Ive done more than he ever will!). Although outside of my reading and writing Ill never travel through Mirkwood forest and free my friends from a mad elven king, I have a world of my own to experience. Im granted a lifetime to slay my own dragons, less ostentatious but more challenging than Smaug on his piles of treasure. Ill turn down chances to slip on a ring and vanish into anonymity (because like as not, that ring also holds the embodiment of pure evil thatll lead to a new series of problems). Even though I will play the occasional game of riddles in the dark, Ill never underestimate the problems I must face. After all, a clever hobbit once warned himself against laughing at live dragons. The advice is as trustworthy in real life as it is in the stories.

Every Kth Element In A List Is Chosen For Inclusion In The Sample In Essay Example

Every Kth Element In A List Is Chosen For Inclusion In The Sample In Essay Research is defined as the creation of new knowledge and/or the use of existing knowledge in a new and creative way so as to generate new concepts, methodologies and understandings. This could include synthesis and analysis of previous research to the extent that it leads to new and creative outcomes.This definition of research is consistent with a broad notion of research and experimental development (Ramp;D) as comprising of creative work undertaken on a systematic basis in order to increase the stock of knowledge, including knowledge of humanity, culture and society, and the use of this stock of knowledge to devise new applications (OECD definition). This definition of research encompasses pure and strategic basic research, applied research and experimental development.Applied research is original investigation undertaken to acquire new knowledge but directed towards a specific, practical aim or objective (including a client-driven purpose). Research is an ORGANIZED and SYSTEMATIC way of FINDING ANSWERS to QUESTIONS. | | SYSTEMATIC because there is a definite set of procedures and steps which you will follow. There are certain things in the research process which are always done in order to get the most accurate results. ORGANIZED in that there is a structure or method in going about doing research. It is a planned procedure, not a spontaneous one. It is focused and limited to a specific scope.FINDING ANSWERS is the end of all research. Whether it is the answer to a hypothesis or even a simple question, research is successful when we find answers. Sometimes the answer is no, but it is still an answer. QUESTIONS are central to research. If there is no question, then the answer is of no use. Research is focused on relevant, useful, and important questions. Without a question, research has no focus, drive, or purpose. RESEARCH METHODS The research methodology defines what constitutes a research activity. It utilizes or is applicable to a model, and therefore sp ecifies concepts and related statements.The methodology identifies what methods to apply, how to measure progress and what constitutes success. It also specifies how to communicate about an area of research activity. TYPES OF RESEARCH METHODS 1. Historical-Qualitative – it is the systematic and objective location, evaluation and synthesis of evidence in order to establish facts and draw conclusions about past events. 2. Comparative-Qualitative – often used together with historical research to compare people’s experience of different societies, either between times in the past or in parallel situations in the present. It is conducted at a macro level or at a micro level. 3.Descriptive-Qualitative (Ethnography/Case Study) – this is a detailed description of specific situations using interviews, observations, document review. There is a description of things as they are. This works best for questions like How do people implement a program? What challenges do people face? What are the people’s perceptions? 4. Descriptive-Quantitative – This is a numerical description like frequency and average. We measure things as they are. Questions for this include How many people are participating in the program? What are the characteristics of the people in this program? How well did participants in this program do? . Correlational/Regression Analyses – It is a quantitative analysis of the strength of relationships between two or more variables 6. Quasi-Experimental – It involves the comparing of a group that gets a particular intervention with another group that is similar in characteristics but did not receive the intervention. 7. Experimental – this is the use of random assignment to assign participants to an experimental or treatment group and a control or comparison group. 8. Meta-analysis – This is a synthesis of results from multiple studies to determine the average impact of a similar intervention a cross studies 9.Evaluation – this is a descriptive type of research designed to deal with complex social issues. The outcomes do not represent â€Å"how things are† or â€Å"how they work†, rather they represent meaningful constructions which groups create to make sense of situations they find themselves in. evaluation should be action oriented, defines a course which can be practically followed and usually requires negotiation. 10. Action-oriented research – similar to experimental research although carried out in the real world ather than in the context of a closed experimental system – it involves small scale interventions in the functioning of the real world and a close examination of the effects of such an intervention. This is a practical form of research, aimed at a specific problem and situation and with little or no control over independent variables. 11. Ethnogenic – the aim of this research method is to represent a view of the wor ld as it is structures by the participants under observation by eliciting phenomenological data and this takes place in undisturbed natural settings of the subjects. LITERATURE REVIEWLiterature Review is an analysis of prior academic research so as to identify the who, what, where, and whys’ of the chosen topic area. It is a critical, analytical summary and synthesis of the current knowledge of a topic. Thus it should compare and relate different theories, findings, etc, rather than just summarize them individually. In addition, it should have a particular focus or theme to organize the review. It does not have to be an exhaustive account of everything published on the topic, but it should discuss all the significant academic literature important for that focus.TYPES OF LITERATURE REVIEW Traditional or Narrative literature Review * Critiques and summarizes a body of literature * Draws conclusions about the topic * Identifies gaps or inconsistencies in a body of knowledge * Re quires a sufficiently focused research question Weaknesses: * A large number of studies may make it difficult to draw conclusions * The process is subject to bias that supports the researchers own work. Systematic Literature Review * More rigorous and well-defined approach * Comprehensive Published and unpublished studies relating to a particular subject area * Details the time frame within which the literature was selected * Details the methods used to evaluate and synthesize findings of the studies in question SAMPLING Researchers use samples as a way to gather data in cases where it is almost impossible to gather the entire population as respondents. Moreover, if it is deemed too costly and too time consuming to include the entire populaiton, sampling is also necessary. A sample is a subset of the population being studied.It represents the larger population and is used to draw inferences about that population. It is a research technique widely used in the social sciences as a way to gather information about a population without having to measure the entire population. There are several different types and ways of choosing a sample from a population, from simple to complex. Non-probability Sampling Techniques Non-probability sampling is a sampling technique where the samples are gathered in a process that does not give all the individuals in the population equal chances of being selected.Reliance On Available Subjects. Relying on available subjects, such as stopping people on a street corner as they pass by, is one method of sampling, although it is extremely risky and comes with many cautions. This method, sometimes referred to as a convenience sample, does not allow the researcher to have any control over the representativeness of the sample. It is only justified if the researcher wants to study the characteristics of people passing by the street corner at a certain point in time or if other sampling methods are not possible.The researcher must also take c aution to not use results from a convenience sample to generalize to a wider population. Purposive or Judgmental Sample. A purposive, or judgmental, sample is one that is selected based on the knowledge of a population and the purpose of the study. For example, if a researcher is studying the nature of school spirit as exhibited at a school pep rally, he or she might interview people who did not appear to be caught up in the emotions of the crowd or students who did not attend the rally at all.In this case, the researcher is using a purposive sample because those being interviewed fit a specific purpose or description. Snowball Sample. A snowball sample is appropriate to use in research when the members of a population are difficult to locate, such as homeless individuals, migrant workers, or undocumented immigrants. A snowball sample is one in which the researcher collects data on the few members of the target population he or she can locate, then asks those individuals to provide information needed to locate other members of that population whom they know.For example, if a researcher wishes to interview undocumented immigrants from Mexico, he or she might interview a few undocumented individuals that he or she knows or can locate and would then rely on those subjects to help locate more undocumented individuals. This process continues until the researcher has all the interviews he or she needs or until all contacts have been exhausted. Quota Sample. A quota sample is one in which units are selected into a sample on the basis of pre-specified characteristics so that the total sample has the same distribution of characteristics assumed to exist in the population being studied.For example, if you a researcher conducting a national quota sample, you might need to know what proportion of the population is male and what proportion is female as well as what proportions of each gender fall into different age categories, race or ethnic categories, educational categor ies, etc. The researcher would then collect a sample with the same proportions as the national population. Probability Sampling Techniques Probability sampling is a sampling technique where the samples are gathered in a process that gives all the individuals in the population equal chances of being selected. Simple Random Sample.The simple random sample is the basic sampling method assumed in statistical methods and computations. To collect a simple random sample, each unit of the target population is assigned a number. A set of random numbers is then generated and the units having those numbers are included in the sample. For example, let’s say you have a population of 1,000 people and you wish to choose a simple random sample of 50 people. First, each person is numbered 1 through 1,000. Then, you generate a list of 50 random numbers (typically with a computer program) and those individuals assigned those numbers are the ones you include in the sample.Systematic Sample. In a systematic sample, the elements of the population are put into a list and then every kth element in the list is chosen (systematically) for inclusion in the sample. For example, if the population of study contained 2,000 students at a high school and the researcher wanted a sample of 100 students, the students would be put into list form and then every 20th student would be selected for inclusion in the sample. To ensure against any possible human bias in this method, the researcher should select the first individual at random. This is technically called a systematic sample with a random start.Stratified Sample. A stratified sample is a sampling technique in which the researcher divided the entire target population into different subgroups, or strata, and then randomly selects the final subjects proportionally from the different strata. This type of sampling is used when the researcher wants to highlight specific subgroups within the population. For example, to obtain a stratified sample of university students, the researcher would first organize the population by college class and then select appropriate numbers of freshmen, sophomores, juniors, and seniors.This ensures that the researcher has adequate amounts of subjects from each class in the final sample. Cluster Sample. Cluster sampling may be used when it is either impossible or impractical to compile an exhaustive list of the elements that make up the target population. Usually, however, the population elements are already grouped into subpopulations and lists of those subpopulations already exist or can be created. For example, let’s say the target population in a study was church members in the United States. There is no list of all church members in the country.The researcher could, however, create a list of churches in the United States, choose a sample of churches, and then obtain lists of members from those churches. References Babbie, E. (2001). The Practice of Social Research: 9th Editio n. Belmont, CA: Wadsworth Thomson. SLOVIN’S FORMULA When to Use Slovins Formula * If a sample is taken from a population, a formula must be used to take into account confidence levels and margins of error. When taking statistical samples, sometimes a lot is known about a population, sometimes a little and sometimes nothing at all.For example, we may know that a population is normally distributed (e. g. , for heights, weights or IQs), we may know that there is a bimodal distribution (as often happens with class grades in mathematics classes) or we may have no idea about how a population is going to behave (such as polling college students to get their opinions about quality of student life). Slovins formula is used when nothing about the behavior of a population is known at all. How to Use Slovins Formula * Slovins formula is written as: n = N / (1 + Ne^2) n = Number of samples N = Total population e = Error toleranceTo use the formula, first figure out what you want your erro r of tolerance to be. For example, you may be happy with a confidence level of 95 percent (giving a margin error of 0. 05), or you may require a tighter accuracy of a 98 percent confidence level (a margin of error of 0. 02). Plug your population size and required margin of error into the formula. The result will be the number of samples you need to take. For example, suppose that you have a group of 1,000 city government employees and you want to survey them to find out which tools are best suited to their jobs. You decide that you are happy with a margin of error of 0. 5. Using Slovins formula, you would be required to survey n = N / (1 + Ne^2) people: 1,000 / (1 + 1000 * 0. 05 * 0. 05) = 286 PLAGIARISM According to the Merriam-Webster Online Dictionary, to plagiarize means * to steal and pass off (the ideas or words of another) as ones own * to use (anothers production) without crediting the source * to commit literary theft * to present as new and original an idea or product deri ved from an existing source In other words, plagiarism is an act of fraud. It involves both stealing someone elses work and lying about it afterward Examples of plagiarism: turning in someone elses work as your own * copying words or ideas from someone else without giving credit * failing to put a quotation in quotation marks * giving incorrect information about the source of a quotation * changing words but copying the sentence structure of a source without giving credit * copying so many words or ideas from a source that it makes up the majority of your work, whether you give credit or not Belen, Other than these, review mo din ung statement of the problem mo, conceptual framework, paradigm at methodology dun sa pinasa mong research proposal before. Im sure itatanong un sa u.

How to Prepare for SAT Essay [Ultimate Guide]

How to Prepare for SAT Essay [Ultimate Guide] If college is like the mansion of your future opportunities, your SAT score is like the padlock on the front door. Not to freak you out or anything, but getting a good SAT can mean the difference between being accepted at the college of your dreams or spending the next two years doing night classes at your local community school. And, while you might be able to muddle your way through the math and multiple-choice tests, you can’t fake a good SAT essay. Here are some of the best tools and tricks to nail your SAT essay writing and get a high score. With a little hard work and preparation, you can dominate your SAT essay without even breaking a sweat. Prepare with Literature Before you ever step into the testing room, you need to have read some things. Not only will this help with your essay, but it will give you additional insight when doing the English part of the multiple-choice test. The more literature you’re familiar with, the stronger you can make your case. That doesn’t mean you have to read everything in the world. Simply read and understand and handful of very versatile books and you can use them to support your essay no matter what the topic. Some excellent books include: To Kill a Mockingbird, Harper Lee Hamlet, William Shakespeare Night, Elie Wiesel Pride and Prejudice, Jane Austen The Old Man and the Sea, Ernest Hemingway The Scarlet Letter, Nathaniel Hawthorne Understand the SAT Essay Rules and Format First of all, you need to make sure that you’re following the simple rules so that your essay doesn’t get disqualified. This means: Bringing a pencil to write with. All essays in pen will be thrown away. Write only on your answer sheet. If you write in your test booklet, you will receive a zero. Don’t cheat! The test board computer scores your tests, comparing them with 10,000 others. They will catch you if you cheat. Read the Instructions It seems simple, but it’s the area that most often disqualifies an SAT test taker. According to the CollegeBoard, â€Å"An off-topic essay will receive a score of zero.† That means that if you don’t read the prompt correctly and specifically answer the question at hand, you are flirting with a no-score paper. Here’s a typical prompt from the SAT essay section: You have twenty-five minutes to write an essay on the topic assigned below. Think carefully about the issue presented in the following excerpt and the assignment below. â€Å"Many persons believe that to move up the ladder of success and achievement, they must forget the past, repress it, and relinquish it. But others have just the opposite view. They see old memories as a chance to reckon with the past and integrate past and present.† Adapted from Sara Lawrence-Lightfoot, Ive Known Rivers: Lives of Loss and Liberation Assignment: Do memories hinder or help people in their effort to learn from the past and succeed in the present? Plan and write an essay in which you develop your point of view on this issue. Support your position with reasoning and examples taken from your reading, studies, experience, or observations. The things to remember are: You have 25 minutes to complete every part of the essay. That means, you need to complete your pre-writing (brainstorming, notes, etc) in about 5 minutes so you have time to physically write your essay. You need to understand the quote. This is a quote about the value of the past on a person’s future. Start thinking now of books, stories, and ideas about the topic. You need to have a point of view. That means you need to express an opinion and support it with evidence. Write a Thesis with Words from the Prompt You only have 10 minutes, so use your prewriting time effectively. On your essay directions page, circle the main question that needs to be answered in the prompt. Also, determine if this is an explanatory essay or argumentative essay. Now, write a thesis statement that will provide a guide for your essay using important words in the prompt. Circle these words quickly while you’re reading the prompt so you can find them faster. For the prompt above, a possible thesis statement might be something like: Memories can be effective learning tools, but only if we don’t allow them to drag our behavior into the past. Clearly, this statement answers the question using words from the prompt, but it also shows that the writer has some depth of thought and will be developing this idea for the reader. Create Two Supporting Paragraphs Using Evidence Now, you need to write two supporting paragraphs that develop your point of view. These need to follow the directions to the letter. That means, if they ask you for personal experiences and reading to support your ideas, you need to include both. Introduce your evidence and then explain how it answers the question. For example, the explanation for each sentence of evidence is in bold: When I was younger, I spent some time in jail. Although it taught me a lot about the effect a simple act can have on an entire life, I can’t spend my time dwelling on it. The past is only a helpful learning tool if you can gain wisdom without repeating the mistake that taught you that wisdom. In Hamlet, that same lesson is taught to the audience as they see Hamlet repeating the mistake to avoid taking action by avenging his father’s death. The result is not only that Hamlet doesn’t learn his lesson until it’s too late, but that his inability to learn from his past causes harm to everyone around him. Write a Conclusion If you leave your essay without a conclusion, it is likely to get scored far lower than you deserve. You need at least one or two sentences that sum up your ideas and leave the reader thinking. Make a statement about how this idea can affect the future, talk about importance of the subject, or show how this topic applies to you. The idea is to be interesting, provocative, and committed to your point of view. 6 Things You Should Never Do Even a person who does all of these things can get marked down for sloppy writing and poor writing style. Here are some things to avoid at all costs: Sloppy Handwriting. Write neatly so that everyone can read – not too small or too big. Using Ostentatious Words. That means â€Å"overinflated language.† Write like you talk. Using Slang or Cussing. So, write like you’d talk if you were in a high-profile job interview. Being Overly Creative. The goal is to see if you can write a simple essay. Don’t rap or write poetry. Writing concluding statements at the end of body paragraphs. It’s just not necessary. Overusing Adjectives and Adverbs. It’s really, superbly, undeniably, not even remotely effective. Using the Same Sentence Structure Every Time. Vary your sentence length. If you have any other tips on SAT essay to add, or want to share your experience you are welcome to leave the comments!

Reasons For Failureof an Estimated 66% of all Change Initiatives Essay

Reasons For Failureof an Estimated 66% of all Change Initiatives - Essay Example Change initiatives come under different names such as total quality management, restructuring, cultural change and rightsizing among others (Ismail 2011, p. 3). The main drivers of change include mergers and acquisitions, innovation, technological change, decreased sales or market share and reorganization. Other drivers of change are globalization, a sense of urgency and the case when 75 percent of the leadership in an organization honestly gets convinced that the organization, as it is currently, is not an acceptable plan (Kotter, 1995, p. 3). However, the main motivation behind organizational change is to enable it to deal with a new and more challenging market by introducing changes to the way it conducts it activities. Despite the critical role that organizational change plays, failure to maintain significant change occurs time and again (Kotter 1995, p. 3). This is even despite the fact that a significant amount of resources is invested in such initiatives as highly talented hum an resources and high capital investment. As noted by Ismail (2011, p. 3), changes intended to target improvement of quality, enhance culture and turn around corporate collapse only end up giving lukewarm results. They assert that more than 66 percent of these change initiatives fail miserably (Ismail 2011, p. 4). The paper seeks to presents the reasons behind such high failures of organizational changes. Reasons Why Change Initiatives Fail According to Kotter (1995, p. 3), after observing various organizations – be they large or small organizations – introduce change, only a few have been successful. Most of these change initiatives fail during the course of their implementation. The basic lesson learnt from the successful initiatives is that the process of change goes through phases which require a considerable length of time. In case a step is skipped in the process of change, the organization can never get satisfying results (Harris 2006, p. 37). In addition, any m istake made during any of the steps can spell doom for the success of the initiatives. One of the major mistakes which can lead to failure of the change initiative is failure to establish a large enough sense of urgency. Every successful change initiative starts when some persons or a group in an organization assess the competitive situation, technological trends, market position and financial standing (Harris 2006, p. 38). After identifying any drawback in the performance of the organization, such individuals are able to communicate such information pointing out to the potential risks and the potential opportunities available. In organizations which go through successful change, such information is communicated in a timely manner and the organization begins aggressive measures to bring changes. However, some organizations fail right from this initial step. As stated by Cummings (2008, p. 37), people are the greatest impediment to change. Consequently, when a proposal to bring chang es to the organization are suggested, organization executives start feeling that introduction of changes can result in reduced morale among employees, the senior management will be apprehensive to such change proposed and that change may run out of control. Additionally, the executives may fear that the change could negatively affect the short-term targets of the business, that the stock prices would be negatively affected and that they can be blamed for causing

The perception eassay Essay Example | Topics and Well Written Essays - 1250 words

The perception eassay - Essay Example Self-concept affects the formation of the style of behavior and human activity. In other words, it largely determines the dynamics and direction of development of the person. Psychologists study self-concept from different perspectives. Thus, the assessment of oneself as a whole as good or bad is considered to be general self-esteem, and the assessment of the achievements in selected activities is called private. It is essential that private evaluation may develop unevenly. Factors that affect the self-concept can be viewed from different perspectives, so-called the particular others and generalized others. In addition, we can divide it into actual (what has already been achieved) and potential (that one is capable for). It may be adequate, when the opinion of the person currently coincides with the fact that he really is. The person properly correlates his capabilities and skills; he is sufficient critical to himself, analyzing his failures and successes, trying to set goals that can be achieved in practice. Examining the progress he uses not only his own point of view, but also trying to predict how other people would react. In those cases when a person evaluates himself not objectively, when his opinion of himself differs from what is considered by others, self-concept is often inadequate, and is divided into overcharge and undercharge one. When self-concept is inadequate, a person has a misconception about himself, idealized image of his personality and capabilities, of his value in others` eyes. Based on the written above, I can describe my self-concept as adequate. Im not trying to please others too much, but at the same time I do not forget that my opinion is not considered as the only right. I can be described as a person, who understands what self-esteem feeling is. I know my rights as a human being, and do not

The Case Study On Employees Motivation Of Starbucks Beijing Management Essay

The Case Study On Employees Motivation Of Starbucks Beijing Management Essay The purpose of this questionnaire is to investigate the current situation of employees satisfaction in Starbucks of Beijing. In order to know how satisfied employees are with Starbucks of Beijing, the questionnaire must refer to every aspects of employees work life. That is to say, any factor which will influence their satisfaction with Starbucks of Beijing should be designed into a question. The questionnaire is designed from the analysis of four aspects. The first one is employees satisfaction with the reward they get for their work. In the aspect of work reward, there are three problems that must be paid enough attention to. That whether the employee is satisfied with his own pay is the basic one. If the employees feel fair when comparing his pay with his investment, if the employees feel fair when comparing his own pay with others. The two problems come from the fairness theory in motivation, which means that the fairness include absolute fairness and relative fairness. And then is the employee option program of Starbucks, which is one of the welfare of Starbucks. Referring to the employee option program, it is an interesting thing. In Starbucks, the employee is not called employee, but partner. That is to say, if you are employed by Starbucks, you will be probable to become the stakeholder of Starbucks. This is also a type of reward for employees. So the relationship between employees work motivation and the employee option progra m should also be investigated. The second one is employees satisfaction with their own job. That is to say, what the employee values most beside the pay should also be taken seriously in their work. These factors include their work environment, a sense of achievement, Harmonious interpersonal relationships, the opportunity to improve ones skill, and so on. For example, if they are interested in the work, their feeling about the challenge of their job and if they can get a sense of achievement in their work. And also, the personal growth in the work is also important for the employees working motivation. And then in the aspect of the employees satisfaction with the work itself, a theory must be considered. That is the goal-setting theory. Through the theory, goal-setting in the work is necessary and important. And also the goal should be specific. There are three questions, which are designed considering from the goal-setting theory. If the employee likes setting a goal in his work, the goal should be specific or c oncrete, and then if the employee want to participate in the process of setting the goal together with his administrators. And then the third one is employees satisfaction with their work environment and work group. The employees satisfaction with the work environment and work group is a very important one among the factors that influence his satisfaction and work motivation. As is known to all, one person will work more comfortably and more effectively in an environment that he likes. So the employees satisfaction with his work environment must be paid enough attention, when considering the employees work motivation and satisfaction. And then is the work group. This problem can be divided into two parts. The first one is the employees relationship with his direct superior. The superiors attitude towards his employees, the superiors work style, leading style and some other things will all influence the employees satisfaction and work motivation. And the last one is employees satisfaction with the company. That is the employees general impression about Starbucks. The employees attitude towards the company policy, whether it is positive or negative is very important. And then the companys attention on employees is enough or not. For example, whether the company gives the employee enough opportunity to grow and show his personal ability is very important for the employees satisfaction. The employees view about the company performance and about the staff ability of the company can also inflect the employees impression about the company. In addition, the sense of belonging and identity in the company is also a sign of satisfaction with the company. 2.  Ã‚  Ã‚  Data Collection Before the process of collecting the data, a series of problems must be considered and settled. For example, the way of carrying out the investigation, the location of the process of writing the questionnaires, the ratio of the gender and age of these objectives and the ratio of employees of different level positions. These problems must be settled perfectly before the process of investigating. In order to have reliable data, 100 questionnaires must be sent out, of which 80 will be useful for us. That is to say, 100 employees should be selected from all of the employees of Starbucks in Beijing. In addition, 80 of these 100 questionnaires are expected to be effective and reliable. In Beijing, there are about 35 stores of Starbucks. Among those stores, 5 stores of them are selected randomly according to their locations. And then 100 employees of these 5 stores will be the research objects of the questionnaire. And also, these 20 people of every store are selected randomly. The Starbucks stores we research are all of Beijing, of which the locations are relatively intent. And then, the number of employees that we should research is not so much. In addition, in order to get a set of reliable data from these employees, we had better send out these questionnaires and then collect them after about 2 hours. During the two hours, these objectives can answer these questions at the most natural state. So we can carry out the investigation by the way of sending out on-site questionnaires in these objective Starbucks stores. Firstly, we ask the managers of these stores and get their allowance to carry out the questionnaire. Considering the busy work-time of the employees of Starbucks Beijing, the time is set at 12:30 to 14:30. At that time, the employees have a little work to do and have enough time to thingk carefully about the questions on the questionnaire. In addition, twenty objectives of every store will be a large task and work. So the questionnaire is carr ied out in five days. The time is from August 15th to 19th. The time arrangement assures the reliablity of the employees answers. In order to study if there are differences between male employees and female employees, the gender ratio should be also considered. In Starbucks of Beijing, the ratio of female employees is aliitle more than the ratio of male employees. So during the questionnaire, the female employees will be also a little more than male employees. Also, the difference between the old employees and young employees should also be investigated. In Starbucks Beijing, younger employees are more than older employees. Therefore, in the investigation, about 30% of all the objectives are in the age range of 35 to 45 and the other 70% are in the age range of 25 to 35. The much bigger proportion of relative young employees is because the proportion of young employees in Starbucks of Beijing is much bigger than the proportion of the old ones. In addition, the bigger proportion of young objectives is also because the views of these younger employees can be better able to explain the problems about the employees satisfaction with the company and his work. And then the position level should also be considered. That is because the purpose of the investigation is to study the satisfaction of the low level employees of Starbucks. So 80% of our objectives are low level staff of Starbucks. And other 20% are management staff. Validity and reliability of questionnaire/interviews The study uses the questionnaire survey method, which is a widely used method of investigation. In this investigation method, questionnaire is a tool to obtain information. So the quality of the questionnaire is very important for the reliability and validity of the survey result. So it is necessary to analyze the validity and reliability of the questionnaire. Reliability means the consistency degree of the results when repeating measuring the same object using the same method. When the questionnaire is designed, almost all of the important factors are considered carefully. Firstly, the basic factors that influence the employees motivation must be analyzed. They are employees satisfaction with the reward they get for their work, their satisfaction with their own job, their satisfaction with their work environment and work group and their satisfaction with his work environment and the company. After the full consideration of these factors, the motivation theories are considered. According to the two-factor theory, there are two kinds of factors that must be paid attention to. They are hygiene factors and motivation factors. Then all the factors, which are included in the two kinds of factors, are considered before the designation of the questionnaire. Some of the inmportant factors for Starbucks Beijing are selected to be designed into the questionnaire. So in the comprehensive aspect, the reliability of the questionnaire is no doubt. And then, referring to the validity of the questionnaire, it can be analyzed from the view of data collection. When selecting the objective employees, the ratio of the genders, the ratio of the work positions, the ratio of the locations and some other important factors are all considered. With these consideration, the data selected in the questionnaire are of validity. Generally speaking, after the careful questionnaire designing process and data collecting process, the validity and the reliability of the questionnaire can be enough for the research. Chapter Four ¼Ã… ¡Data Analysis 1. Data presentation and Statistical analysis Chart 1 From chart one, it can be seen that 65% of the employees are satisfied with their pay and the other 35% are dissatisfied with their pay. It can be concluded that most of employees of Starbucks of Beijing are satisfied with their work pay. However, 35% is not a small number. By a deeper research, it is found that the 35 percent, who are dissatisfied with their pay, are mainly these people, who are in the age range of twenty five to thirty five. It shows that there are some problems in the pay system of the new and young employees, which must attract the attention of the Starbucks of Beijing. Since 35 percent of the employees are dissatisfied with their pay, it should be explored that why they are satisfied. There are two reasons that can explain the problem. Firstly, they think their reward is not matching with their investment in their work. Secondly, they compare their pay with their colleagues, they think it is unfair. The question will be referred to in the end of this part. Chart 2 From chart two, it shows that 60 percent of these employees value the work environment most, 20 percent of these employees value the sense of achievement and belonging most, and the other 20 percent of them value the opportunity for their personal growth most. That is to say, most of the employees take the work environment as the most important factor in their work. It can be explained that employees can work well and comfortably in a good work environment, which is the basic condition for a good work performance. And then, the sense of achievement and belonging and the opportunity for ones growth are also important. It can be said that, when people work in a good environment and he likes his own job, then he will want to have the sense of achievement and belongings, which means he hope that his job is full of challenge and he can belong to the company out of his heart. From this data, Starbucks of Beijing should pay enough attention to these three factors. If these three factors are all done well, then the employees are very likely to be loyalty to his company and his own work, which means he will perform actively and excellent in his work. Chart 3 Considering the title of goal setting, chart three shows that 80 percent of the employees are very willing to participate in the process of setting goal. Only 8 percent of them are reluctant to take part in the activity and 12% of them are indifferent to the matter. Its easy to find that most of people are willing to take part in these more important and more leading work together with their administrators. In fact, there are two questions before this question in the questionnaire. In the first question, about 80 percent of the employees think that it is necessary to set a goal for their work. About 10 percent of them think sometimes it is necessary to set a work goal and the other 10 percent think that it is unnecessary to set a goal. And the second question, 75 percent of the employees think that a specific goal will enhance his work performance, while only 5 percent approve a concrete goal. These three questions altogether tell Starbucks that the employees know the importance of s etting a goal in the work and most of them are willing to participate in the goal-setting process. So some policies about the goal-setting, which is taken part in by the employees should be formulated and carried out. Chart 4 In chart four, there are only 15 percent of the employees, who think their work to be challenging. And 25 percent of them think their work are challenging sometimes. In addition, 60 percent of them think their work is lack of challenge. This can be seen as a challenging problem of Starbucks at least in Beijing. In chart two, it can be seen that the challenge of work is also valued a lot by the employees. So the work lack of challenge is unlikely to be liked and loved by employees. In addition, there is another question, which is closely related with this chart. Considering the biggest problem of the employee, 60 percent of these employees select the sense of achievement and 20 percent of them select the relationship with colleagues. These two questions all show that the challenge of the work in Starbucks is not so enough. In addition, there are some more important questions should be paid enough attention to. About 80 percent of these employees think his pay is fair comparing with his investment in his work, while the other 20 percent think his pay to be unfair. Referring to the problem of the relationship between employees work motivation and the employee option program of Starbucks, 90 percent of these employees select the answer of close relationship. That shows the importance of a good welfare policy. And then some questions about the satisfaction with his work should also be paid enough attention to. Firstly, the interest of these employees for their own work, 60 percent of these employees are very interested in their work, 22 percent of them have a little interest in their work and 18 percent of them have no interest, which means that a lot of the employees in Starbucks of Beijing are working for their interest. Secondly, When referring to the question that if the company gives the employee enough opportunity to grow, only 25 percent of the employees believe that there are enough opportunities for them to grow, 35 percent of them admit that there are some opportunities but not enough, and there are 40 percent of the employees believe that there is no opportunity for them to grow. At last, some questions about the employees satisfaction with the company are also very important. Firstly, the question about the enthusiasm of employees, 7o percent of these employees think that most of the staff of Starbucks is working positively. Among them, 15 percent think that minority of the staff is working positively and 15 percent think that all the staff is burnout. From these data, it can be concluded that the staff motivation of Starbucks of Beijing is much positive. Secondly, there is a question about the companys attention on the employees. In this question, 60 percent of the employees believe that the attention of the company is enough and 40 percent of them think that it is not enough. And among the 40 percent, who think the companys attention is not enough, most of them are low level staff. So Starbucks should pay more attention to the low level staff. And then the last one is the employees best liked way of getting reward for his excellent performance. In this que stion, 50 percent of them approve the present method the company is carrying out. And 30 percent of them select the material reward and 20 percent select the other choices. It can be seen that these Chinese employees like material rewards or good welfare. That can contribute to the common value for the life assurance of Chinese people. 2. Findings 2.1 The good work environment Through the result of the questionnaire, it can be seen that employees of Starbucks Beijing are very satisfied with their work environment. Starbucks is an international band. In the industry of service, the environment is likely to be the same with each other. To achieve success of environment in the service industry is a difficult task. However, the environment of Starbucks is very unique and comfortable. When you come into the Starbucks Beijing for the first time, the only feeling is comfortable,relaxed,unique and amazing. Starbucks is the third space for people, except for the home and the office. The third space is a unique space for the customer to relax and enjoy their life. And also, the unique environment is a beautiful and comfortable environment for the employees of Starbucks. In an environment like this, the employee can provide service for the customer with the companys mission in their heart. For the customers and the employees, the environment of Starbucks Beijing is s uccessful. So the good environment can be regarded as one of the factors for the success of Starbucks Beijing. 2.2The satisfying material reward Through some questions and their anwsers in the questionnaire, it can be found that it is very important for employees of Starbucks Beijing to have a satisfying material reward. In Starbucks Beijing, the staff is not be called employees but partners. That is to say, the people employed by Starbucks Beijing is likely to become the stockholder of Starbucks. The coffee stock is a stock program for the staff, which is carried out by the Starbucks Beijing. The idea of the stock program is that every excellent employee of Starbucks is probable to hold a stock of Starbucks. That will relate every employee of Starbucks with the general business performance of the company, which means that every employee of Starbucks will work with the same active attitude with the CEO of Starbucks. The motivation method of Starbucks Beijing is related closely with the unique management method of Schultz. Schultz thinks that, the wealth can only be achieved by the honesty and continuous effort. He said that, the management of a band is a whole-life cause. Band is a fragile matter. It must be admitted that the success of the Starbucks band is not a one-time grant of the title and nobility. And the band must be protected and maintained every day. This kind of protection and maintainance must be carrie d out by all the staff of Starbucks Beijing. The employee stock program is a kind of this protection and maintainance. It should be believed that the strongest and longest band is built up in the heart of customerd and partners. The stock system of Starbucks improves the reward of employees, improves the culture and value of the company, and also lowers the staff turnover rate. Therefore, it can be said that satisfying material reward is another factor for Starbucks success. In addit ion, it should be paid enough attention to that some employees are not satisfied with their material rewards. So Starbucks Beijing should do more effort to satisfy employees in the aspect of material rewards. 2.3The employee training of Starbucks The good work environment and the satisfying material reward are the hygiene factors, which influence the employee motivation of Starbucks Beijing. These factor can only avoid employees dissatisfaction, but cant lead to motivation of employees. In the following part, some motivation factors of Starbucks Beijing will be analyzed in detail. In the questionnaire, there is a question about the employee training of the staff of Starbucks Beijing. Through the answers, it can be seen that the employees are very satisfied with the employee training of Starbucks Beijing. That is to say, the employee training is enough for these employees to work smoothly and easily. For every new employee of Starbucks, they will have a training program, which teaches employees how to become a qualified coffee barista and teaches them the core idea of Starbucks Beijing. Through this kind of training, they will know more about the company and deliver the legend service of Starbucks Beijing to the customers and the communities with their work enthusiasm. Besides this training program, the employees also have a lot of other training programs about their specific job after taking part in the service work in Starbucks Beijing. In addition, the coffee barista plan is designed for these partners of Starbucks Beijing to help them to become a coffee barista and provide for the customers. All these training programs contribute to the success of Starbucks Beijing, which is another important factor for the success of Starbucks in the aspect of employee motivation and business performance. 2.4The company culture For a company, the enterprise culture is the spirit of a company. The culture of Starbucks Beijing greatly values the companys responsibility for the employees and the responsibility for the society. Starbucks of Beijing gives the employees the respect that they deserve. The employees of Starbucks Beijing are also the band delegation of Starbucks and the marketing staff of Starbucks Beijing, who will tell the customers what Starbucks is like and how an unique company Starbucks is. This is the best advertisement for Starbucks. The good relationship between the employees and the customers makes the success of Starbucks Beijing. Besides the responsibility for the employees, Starbucks also values the responsibility for the society. For example, the ethical sourcing, the environmental commitment and the community feedback. These are all the performances of Starbucks Beijing in the aspect of the society responsibility. The society responsibility Starbucks loads gives the employees their co hesion and identity for Starbucks. So the company culture must be concerned, which can lead to the loyalty of the customers and the employees. 3.Discussion The aim to pursue by administrators of modern enterprises is to create maximum value for the enterprises and bring staffs enthusiasm, initiative, and creativity. In practice, the enterprises should take effective motivating measures and establish rational objective and motivating measures for a long time to urge staff to create more value for the enterprises. 3.1 The theory analysis of employee motivation of Starbucks Beijing 3.1.1 Two-Factor Theory The traditional theory, which is also called motivation-hygiene theory, holds that the opposite side of satisfaction is dissatisfaction and the opposite side of dissatisfaction is satisfaction. However, two-factor theory holds that the opposite side of satisfaction is that there is no dissatisfaction and the opposite side of dissatisfaction is that there is no dissatisfaction. In the two-factor theory, the factors that affect peoples work performance are devided into two aspects. The first one os called hygiene factors. And the other one is called motivation factors. These two aspects are independent of each other and they influence peoples work enthusiasm and motivation in different ways. Firstly, the hygiene factors refer to these factors, which will cause the dissatisfaction of the employees. And the improvement of hygiene factors can just lift the employees dissatisfaction and cans satisfy the employees and motivate their work enthusiasm. These factors include the working environment and conditions such as company policy, administration, relationships with supervisors, working conditions, wages, relationships with colleague, personal life, relationships with subordinate, status, security and so on. These factors refer to the negative factors of work and they are related with the work environment and condition. When these factors deteriorate to a level that is not accepted by the employees, the employees will be dissatisfied with their work. Although these factors are in a good level, this can just eliminate the employees dissatisfaction and cant lead to a positive work attitude of the employees, which means a neutral state that the employees are not satisfied and a lso not dissatisfied. These factors can just maitain the present state. So they are called maintainance factor. Secondly, the motivation factors are factors that make the employees feel satisfied, the improvement of these factors can not just lead to the employees satisfaction but also give the employees enough motivation, enhance the employees work motivation and improve their work productivity. These factors include work achievements, approval of working performance, attraction of the working itself, responsibilities, promotion, growth and so on. They refer to the employees positive feeling for work and they are related to the content of their work. These factors, which can bring the positive work attitude, satisfaction and work motivation of the employees are called motivation factors. If these factors are all gathered, the employees will have a great work motivation. According to the view of the two-factor theory, the administrators of the company must know that the hygiene factors are necessary, without which there will be no satisfaction. And only the motivation factors can make the employees do a excellent work performance. The two-factor theory is designed for the goal of the employees satisfaction. The hygiene factors can satisfy the employees in the aspect of outside conditions and the motivation factors can satisfy them in the aspect of the work itself. The former one is for outside motivation and the latter one is for inside motivation. That is to say, according to two-factor theory, the word satisfaction must be paid to enough attention in order to motivate the employees effectively. 3.1.2Goal-setting theory The goal-setting theory holds that the goal let people know what work they must accomplish, how to accomplish their work and how much effort they must pay. A clear goal will improve the employees productivity. And especially when the goal is with a certain difficulties but not set higher beyond employees capacity, a higher productivity can be achieved. In addition, a specific goal will be better for the employees to enhance their work performance and improve their work productivity. In the goal-setting theory, there is another important matter that should be paid enough attention to. That is the participation in the formulation of organizational goals of the employees. 3.2 Recommendation 3.2.1 Improving the challenge of the work Repeating the same job day after day, the employees will be caught into the trouble and cant escape from it. From the result of the questionnaire, it can be found that employees think that their works are lack of challenge. However, the appropriate challenge in the work will stimulate their ambition and keep their enthusiasm for their work. In order to improve the challenge of the work, Starbucks Beijing must take some effective measures. Firstly, Starbucks Beijing can increase work standards of employees. After continuous exercise of work ability and their self-growth, the employees will show a higher productivity and be more skilled to handle the issues in their work. At that time, Starbucks Beijing can appropriately increase work demands of the employees. For example, at the right time and circumstances, the employees performance requirements should be improved, which will be followed by a appropriate standard of compensation awards. Secondly, increasing the job content can also improve the challenge of the employees work. With the increase of job content, employees responsibilitied will increase and also the challenge of the work is improved. Then the employees will use more enegy and skill to work, which will enhance their work ability greatly. The employees will feel the interesting change of their work when the work content is increased. However, the increase of the work content mustnt bring unnecessary trouble for the employees. Only the reasonable increase of job content can really serve to increase the work challengign. For example, establishing a team of employees. With these teams, employees are allowed to handle some difficult issues. Starbucks Beijing can assign some tasks about developing customers to the employees. With this kind of work, they can challenge their ability, intelligence,communicaition skill, and so on. Thirdly, giving rights to the employees can also give them some challenges. Getting some rights, the employee will enter a new work field, in which he will handle some issues and load some responsibilities. Generally speaking, the employee will be motivated and load some responsibilities after getting some rights, which will improve their work motivation. So the employee will regard the rights as the reflection of his ability and the companys affirmation of his work performance. There are variety of ways to give rights to employees. For example, give them the right to manage a team or take responsibility for a group job. Generally speaking, in order to increase the challenge of the work, Starbucks Beijing can take measures in the aspect of improving work standards, increasing work content and giving rights to employees. Every employee likes to do a job full of reasonable challenge. So managers must spare no effort to provide the employees an opportunity to face with challenge. 3.2.2 Providing more opportunity for employees self-growth In the questionnaire, most of the employees of Starbucks Beijing think that they have no opportunity for their self-growth in work., which is an important matter for a company of service industry. The development and growth of an organization should depend on the effort of all the staff instead of only one persons effort. Sometimes, some managers may complain about the disability of the employees, which is a bottleneck problem in the development of the company. After a careful analysis, it can be found that the problem is not the disability of the employees. The problem is whether managers give the employees enough opportunity to exercise their abilities. In order to improve employees ability to meet the companys demand, the company must take a reasonable measure and cultivate employees in some effective ways. As our growing process, we learn to walk.We try again and again. And at last we can stand steadily and then we can walk quickly. The process is an exercising process. The abili ty of the employee is not decided by ones IQ. The work experience and enrichment of knowledge can alsi influence the work mind of an employee. When the employee does more and more work and load more and more responsibilities, he will be full of work experience and his work style will change a lot. That is one of the important problems of a company, which is called the management of human capital. 3.2.3 Providing goal-setting opportunity for employees Through the goal-setting theory, it can be seen the great importance of goal-setting. And also in the questionnaire, employees also express that they believe that goal-setting is very important and they want to participate in the goal-setting process. Firstly, the goal must be specific and measurable. And then, the goal must be accepted by the superiors and subordinates. At last, the goal must be full and challenge and can be achiev